John Lewis captures the hearts of Britain

Created by UK agency Adam & Eve for department store John Lewis, the retailer says that the ad – which features a reworking of Billy Joel’s Always A Woman To Me soundtracking a woman’s life story – has resulted in an astonishing 39.7% leap in sales.



It’s certainly capturing the public’s imagination in the UK. Several mainstream British papers have written about it, and I think it’s the first time my parents have ever emailed me about an ad. As The Observer puts it:

“All over Britain, women are kneeling in front of their tellies, heads low, shoulders shaking, tears and mucus dripping from their reddened faces like rain from a suburban gutter.”

I can’t think of another ad, which has such a positive response from the mainstream press so quickly:

* John Lewis ‘Spend it before you die’ ad puts sales up 40% – Observer
* Genius of John Lewis’s everywoman ad wins female vote – Guardian
* She’s ad us all in tears – The Sun
* John Lewis advert prompts iTunes release of Billy Joel cover – Telegraph
* John Lewis’ £6m advert becomes a YouTube hit - Metro
* The £6m ad that’s got Britain talking – and sobbing – Daily Mail

Mind you, at a reported $10m, it had better shift some units.

And as John Lewis isn’t in Australia, if I was Myer or David Jones, I’d be looking at the possibilities of licencing it for this market before my rival does.

Thanks to Tim Burrowes Mumbrella

HMV collaborates with Curzon

The UK’s most successful music and movie chain HMV has opened its first in-store cinema...

HMV Group's conversion from main street music retailer into multi-format entertainment operator is a combined music store and cinema in London.

HMV was on the ropes in 2007, struggling to stay relevant in a music market hit by cost-cutting, the growing consumer trend towards buying digital music, and copyright-breaking file sharing. So it embarked on a major restructure which saw it broaden its portfolio of retail brands and formats. It shed many music retailing assets outside its core markets of the UK, Canada and Hong Kong (although it still has two stores in Singapore), to focus on a network of 692 stores in seven countries, including specialist English language bookstores in Europe and the Waterstones book chain.


While rival Borders UK went into administration, HMV returned a healthy profit, opened new stores and explored new opportunities, such as February's purchase of venue owner Mama Group. It's all part of a strategy blending new brand positioning and store design and driving many other initiatives, such as gaming websites, music streaming, ticketing, live entertainment venues, a revamped loyalty program and a stronger online presence.

Amongst new formats being trialled by HMV Group is an in-store cinema concept, the first of which was opened in the London suburb of Wimbledon.

David Wright, partner with Dalziel and Pow Design Consultants in London, which designed the concept, says it fits the new HMV ‘Get Closer’ marketing statement, with the company aligning itself more closely with people’s emotional relationships with music, films and games.



The instore cinema follows Dalziel and Pow’s design of HMV’s ‘next generation’ store concept, launched in 2008, now being rolled out rapidly, with great results, including in Westfield London.

"The Wimbledon store concept creates a compelling, multi-channel shopping experience that becomes a destination ‘social space’ for people to visit, spend time in and, ultimately, shop," says Wright.


The first HMV Curzon is a 263-seat, three-screen cinema on top of the HMV store. This will not only enable HMV to venture into the as yet largely untapped arena of in-store cinemas, but the retailer will also be able to do more cross-marketing to promote the latest DVD or games releases, using the cinema screens as a base where fans can interact. HMV claims that music now represents just 28 per cent of its UK and Ireland sales, while DVDs bring in 45 per cent and games/technology comprise 24 per cent.

Consumers reach the cinema by entering the front of the store, which will advertise the films on show, and then taking the stairs or lift to the second floor. An entrance at the front of the store allows direct access from the street, which is open during store trading hours and also for evening shows.

Once in the cinema, the multifunctional lobby has a club-like vibe, there is a bar selling food and drink and space to hang out. Customers are encouraged to buy their tickets online and print them out beforehand – a service only offered at the moment in London by two Showcase cinemas – but there is, of course, a box office too.
The screens will be traditional in feel but modern in execution; each named after their colour (red, blue and green) rather than a number.

"The HMV customer in Wimbledon is beginning to see their local HMV as an entertainment venue – as an alternative to the local Odeon, but with so much more to offer. All of this supports the brand vision: to create experiential spaces, not just another transactional space," says Wright.

Project: HMV Curzon
Location: Wimbledon, London
Size 200sqm (500sqm incloding screens)

thanks to insideretailing.

First mobile OS (android) based TV?

Not sure if this is a first, but either way it's a clear pointer towards the future of device convergance

Thanks Tech Crunch

Swedish Company, People Of Lava, Creates An Android-Based TV

by John Biggs on Apr 5, 2010

Remember Android? Don’t worry. You’ll remember next week once this whole iPad thing blows over. Anyway, a Swedish company called, inexplicably, People of Lava has announced what they’re calling and Android-based TV. The TV, called the Scandinavia, comes in a 42-inch configuration that costs about $2,500.

The Scandinavia Android TV – which will first be released in a 42” version, followed by 47” and 55” – is built without compromises. It features top-of-the-line components and is carefully put together by hand to ensure the kind of quality that customers expect from a People of Lava Full- HD LED TV set. Its Android platform and internet capabilities provide a wide range of functionalities, including:
- Out of the box Android TV applications such as: – YouTube, Google Maps ,Weather, Time, Calendar, Internet Browser
- Downloadable Apps, both free and from coming App-store: – Facebook, Twitter, Email and more…
- Internet connection
- USB connection

Read the rest of this entry »

Paypal to split checks and collect money

PayPal has launched an updated version of its new Send Money application for iPhone.

Version 2.0 of the PayPal Send Money app allows PayPal and iPhone users to access to their money securely, including bump money transfers, split check and collect money.

With bump users can put two iPhones together, and funds are transferred between their PayPal accounts. The split check feature allows users to divide and reimburse each other for the cost of a meal, including a tip, for up to 20 people. Collect money lets users request money from multiple people for a joint gift, concert tickets, and more. Users can send gifts of money on the spot for birthdays, anniversaries or any moment of impulsive generosity.


Smartphone sales have surpassed 172.4 million units in 2009*, and consumers worldwide are expected to spend $119 billion** by 2015 via mobile phones. PayPal mobile transactions have increased almost six-fold, from $25 million in 2008 to $141 million in 2009.

“Today, you leave the house with three critical things: your phone, your wallet and your keys,” said Frerk-Malte Feller, MD of PayPal Australia.

“PayPal Send Money lets consumers access their wallets through their phones. Because with PayPal, the wallet lives in the cloud – the mobile phone is just one device customers can use to access it.”

Send Money users can set reminders for recurring payments, donate money to, and manage their PayPal accounts from the iPhone. For international transactions, it also features a global currency calculator and 15 languages. A PIN or password is required for every transaction to prevent unauthorised use.

The application is available to download free at the Apple iTunes store.

Posted from InsideRetail 31st March 2010

Pictures that move, not moving pictures

Ok... i'm not about to buy an iPad anytime soon, but thinking like this does make the format seem way cool

VIV Mag Interactive Feature Spread - iPad Demo from Alexx Henry on Vimeo.

Form Usability and UX goodness

Nice UX/ usabaility tips/links from John Van Der Loo, our front end developer. Enjoy

When we’re designing forms there are some simple things to keep in mind with regards to the UX and usability side of things that will make them that much better for our audiences.

Good Usability has two very useful articles about validation and preventing issues on web forms, well worth a read.
Preventing issues on web forms: http://www.goodusability.co.uk/2010/03/preventing-issues-on-web-forms/
Form validation: http://www.goodusability.co.uk/2009/08/form-validation/

Alistapart has an article regarding inline validation that shows us the wonderfulness of using real-time inline validation vs. validating by submission. By giving people an indication that their input is correct (or not) while they are filling in a form results in a far greater success rate and of course there is a much better experience for users.
http://www.alistapart.com/articles/inline-validation-in-web-forms/

Some other excellent websites to read where UX/Usability is concerned:
- Boxes And Arrows
- UI Scraps
- UX Booth
- Smashing Magazine has a few articles about usability and user experience that are worth reading.

Video: PSFK Conference NYC: Kevin Slavin’s “This Platform Called Everyday Life”

Another older one, but love this guy's point of view... thanks PSFK

April 28, 2009

At PSFK Conference NYC, Kevin Slavin gave a captivating presentation on “This Platform Called Everyday Life”, in which he discussed the evolving nature of the objects surrounding us. Kevin, Managing Director and co-founder of Area/Code, explained how pervasive technologies are changing the way we relate to our physical environment and everything in it – from playground balls, to houseplants to sneakers.

Kevin opened his talk with a story about a fascinatingly bizarre woman who had such intense feelings for the Berlin Wall that she married it. Through his talk, Kevin demonstrated how the woman’s relationship with the Wall, while extreme, parallels the relationships we’re developing with the material objects we love, use, play with, and wear. Technologies that give an object an ‘identity’ and make it ’smarter’ (RFID, accelerometers, QR codes, GPS) are breathing artificial life into our favorite unliving things. These technological innovations are, in essence, moving us towards a complete convergence with the objects in our lives… Maybe we are becoming more dependent and defined by our possessions because they are becoming more dependent and defined by us. The talk is eye-opening – watch it in full below.