Thursday, March 11, 2010

Goldstar Beer: Park Fight Facebook App


Brands trying to generate large numbers of fans on Facebook know it generally involves some serious work over a decent period of time, or in this case (and the much preferred method!), just a very clever idea that has a platform to go viral! This is a new Facebook app for Gold Star Beer (Israel’s #1 Beer), created by McCann Israel where they have created a man vs woman car parking challenge for players recruit friends to help win the battle of supremacy!

You’ve got to park a car perfectly in the fastest possible time to help your genders average parking score! The app has been a massive hit over in Israel, with 200,000 people becoming fans, generating 2.5 million + games in under a week! Check out the Facebook app here! (thanks Nir!)

Oh, women are currently parking in about 53 secs while men are averaging a speedy 42 secs!

Posted from Digital Buzz

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