Thursday, September 3, 2009

Social Media is Slowly Changing the Demographics of Political Engagement

Thanks again ReadWriteWeb for this post on social media's growing impact on the political lanscape

Traditionally, political participation has always been highly correlated with income and education. According to a new report (PDF), this is still holds true for those who participate in political activities online. According to the Pew Internet & American Life Project, online users with a higher income are still far more likely to participate in political activities online than those with lower incomes. At the same time, though, the Pew study also sees some hints that new forms of civic engagement through social media services could soon change this pattern.

According to this report, 31% of all users on social networking sites engage in some activity "with a civic or political focus." Pew defines this category very broadly, though, and includes relatively simple activities like 'friending' a political candidate as an "activity with political focus." In total, about 10% of all internet users have used social networks for this kind of political activity.

pew_online_political_engagment.pngA far more interesting statistic is that 15% of all Internet users have left comments on websites about political or social issues, or posted images or written blog posts related to politics or social issues. What is even more interesting, though not surprising, is that young adults between 18 and 29 are far more likely to use social networks as a venue for political and civic engagement than older users. These younger users who engage in political activity online are also far more likely to participate in politics offline.

Social Media Might Level the Playing Field

Social media is mostly the domain of younger Internet users and while young adults (18-24) are, as a group, less interested in political activities online, they are far more likely than any other group to use blogs and social networking sites to engage in political discussions. About 34% of young adults make political use of social networking sites and 34% post political material on the Internet.

Users under 35 represent 72% of those users who make political use of social networks. In addition, the income and education gap for those who engage in political activities on social networks is far less pronounced when compared to those who use other forums.

online_engagement_pew.png

Will These Trends Continue?

What will be interesting to watch, the Pew study points out, is how these younger users will use these existing networks as they get older. It will also be interesting to see if these developments will mean that socio-economic status will become less of an indicator of civic engagement, or if these new technologies will create new barriers of entry for those with a lower income and education level.

Given that the US just experienced a highly contested election cycle and is in the middle of a heated debate about health care right now, we have to wonder, though, if these numbers will continue to hold true over the next few years or if they were just a blip on the radar.

younger_users_politics_pew_sep09.png


Wednesday, September 2, 2009

City Life, One Minute At A Time

Thanks PSFK for this post on a great programme underway to give us 1 minute glimpses of life in other cities. Fascinating stuff

City Life, One Minute At A Time

cityoneminutes is a global web video project that allows you to observe 41 different cities around the world in one-minute intervals.

From a drunk man staggering to hail a cab in Addis Ababa to a serene San Francisco cityscape in the wee hours of the morning, there’s a wide range of cultural and behavioral morsels to absorb, in addition to all of the architectural and design idiosyncrasies of each area.

You can search for videos by city or specific time of day, watch an entire day in one region, or skip around from place to place.

The project is part of a greater collaboration between Dutch public television station VPRO and many different sponsors (including UNICEF and the Netherlands China Arts Foundation) called theoneminutes, which is a site that applies the same one-minute video idea to different scenarios- such as train rides, weddings, and abstract video art.

cityoneminutes2

theoneminutes is also accepting submissions for all of their different categories at present. The best one minute videos will be picked out at year’s end for an annual awards show. Click here for more information.

[via Pop Up Cities]


Bobba scheduled for September launch

Ooops... found and saved this post as a draft, now can't remeber where i got it. Sorry, but thanks for this on a new virtual world for mobiles... one step close to a unified, 3D, virtual reality

Bobba scheduled for September launch

August 31, 2009

After successfully developing it’s three year wireless research project, Mini Friday (a successful mobile virtual world), Sulake - the parent company of Habbo - has confirmed that Bobba is scheduled to launch in September. Bobba is Sulake’s newest addition to it’s virtual worlds. Unlike Habbo, which runs on a computer, Bobba is a virtual world accessible from mobile devices. The mobile virtual world has some visual similarities to Habbo, but Bobba is targeting an older demographic of 16 years and older.

Bobba images

Mika Salmi, Sulake’s Chairman of the Board, told Reuters that the new world will be the first virtual world that can be accessed directly from the iPhone or iPod Touch, either via a wireless connection or an operator’s network. In another comment to Reuters, Sulake’s Chief Executive Timo Soininen said “Bobba is still very much in the early development phase … Our aim is to build a virtual world, which is virtually platform free — it can be accessed practically anywhere, with all kinds of devices.”

Bobba opened public testing earlier this year and can currently be accessed from mobile phones running the Nokia Symbian operating system. The virtual world currently has over 28,000 registered accounts.

More on the story can be found in this article.


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Your Cyborg Eye Will Talk to You

Great stuff from ReadWriteWeb... bionic eyes. I want them

Written by Dana Oshiro / August 31, 2009 9:30 PM

contactlense_ar_aug09.jpgJust as many of us are getting used to augmented reality applications for cellphones and digital cameras, Babak Amir Parviz and his University of Washington students are taking it one step further. The group is working on a human machine interface where LEDs are embedded into contact lenses in order to display information to the wearer. You heard right, in a few years your cyborg eye will talk to you. In an article with the IEEE Spectrum, Parviz relays the challenges of custom-building semi-transparent circuitry into a polymer lens roughly 1.2 millimeters in diameter.

Says Parviz, "We're starting with a simple product, a contact lens with a single light source, and we aim to work up to more sophisticated lenses that can superimpose computer-generated high-resolution color graphics on a user's real field of vision."

ieee_arcontactlens_aug09.jpgFor now, Parviz mentions that single pixel visual cues for gamers and the hearing impaired are already quite possible with the lens prototypes. The group has also experimented with non-invasive biomonitoring including checking glucose levels for diabetics.

Some of the obvious challenges of building an augmented reality contact lens include:
1. The Need for Custom Parts:
Regular circuitry and LEDs are incompatible with regular contact lenses. Every piece of this project must be fabricated from scratch.

2. Physical Constraints: The group must attempt to fit transistors, radio chips, antennas, diffusion resistors, LEDs and photodetectors onto a miniscule polymer disc. Additionally, the team is required to control lens position and light intensity relative to the pupil. And finally, because the lens is so close to the corneal surface, the group must project images away from the cornea using either micro-lenses or lasers.
3. User Safety: In addition to protecting the eye against chemicals, heat and toxins, the lens components must be semi-transparent in order for the wearer to view their surroundings.

"We already see a future in which the humble contact lens becomes a real platform, like the iPhone is today, with lots of developers contributing their ideas and inventions. As far as we're concerned, the possibilities extend as far as the eye can see." And you thought the iPhone SDK was a tough nut to crack.

For Parviz's complete seven page article, check out the IEEE Spectrum's Biomedical page.




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KidRobot Launches Grown-Up Mobile Scavenger Hunt

A few different posts about this new campaign hunt... nice

From Branding Unbound: KidRobot Launches Grown-Up Mobile Scavenger Hunt for Secret QR Code

Kidrobot mobile marketing plus qr codes Mobile tricks aren't just for kids anymore - a lesson designer toy retailer KidRobot is teaching marketers.

In a New York City-based promotion its Dunny collection of toys, the company has launched a massive, 5-day scavenger hunt for grown ups, who play to gain clues to a hidden QR code featured on a single poster somewhere in the city. Find it and scan it to win prizes.

Clues are meted out via Twitter, the KidRobot newsletter and at KidRobot stores now through Friday, and the official rules site offers links to QR code scanners. The campaign, from We Are Plus, seems ideal for a single city, though it's hard to imagine many people spanning out across Manhattan in search of the poster unless there's a really great prize.

But it is a nice use of both the mobile medium as a promotional vehicle and QR codes.

And it does seem perfect for a designer toy store looking for some uptown-downtown-and-cross-town cool.

Read more here.

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From Marketing Daily:

It's that time of year when fashion houses come out with fall fashion "look-books" that showcase their lineup of clothing, collectibles and accessories. One firm, Kidrobot, with stores in New York, San Francisco, Los Angeles, Miami and Dallas, and global distribution, is using a different approach to promote its designer toys.

The small New York firm is using a digital idea that is big in Japan to get people engaged in a lighthearted way with the Kidrobot brand: QR codes.

The QR (quick read), two-dimensional matrix, the most popular code in Japan, was used initially for tracking vehicle parts in manufacture. With the advent of smartphones, it is used widely in Japan for mobile tagging, wherein Japanese consumers take a snapshot of the Mondrian/ chessboard-like codes to go to a URL, for instance, get product or retail information or coupons and pricing info.

The codes are central to Kidrobot's five-day scavenger hunt in New York City called "Dunny Hunt." The effort, via New York-based We Are Plus and promoting Kidrobot's 2009 Dunny Series of toys, requires participants to use their smartphones to scan QR codes on Kidrobot promotional items hidden around town.

The company, whose products sell in over a thousand stores around the world, is using the New York program as a test, and plans to roll it out in the four other cities in which it has stores -- and perhaps elsewhere. "This is version 1.0," says Paul Budnitz, principal of Kidrobot.

Kidrobot's newsletter subscribers, community members, Manhattan store shoppers and Twitter feed followers can opt-in for daily clues that lead them to a Kidrobot promotional display (posters, postcards, stickers and/or t-shirts).

People who find the codes and scan them add one of a series of virtual Dunny toys to their digital "collection." They also become eligible for prizes, including rewards for the first person to scan the QR Code from that day's hidden item. The grand prize is a full set of the Dunny Series 2009 designer toys.

To play, participants get a link to a free smartphone application for scanning the QR bar codes in the hidden promotional displays. Posters will go up near the main store on Prince Street on Saturday.

Budnitz says that while the digital scavenger hunt is new, "we do all kinds of interesting events, like scavenger hunts around limited-edition toys, all the time. We have had [launches] where you could only buy the toy at a Chinese restaurant downtown or one where they had to send in a 'junk food' photo of themselves to buy a toy."

He says the QR codes are ideal because they can be put anywhere, "on stickers, t-shirts, billboards -- they can be photocopied on sheets of paper, we can put them on the back of peddie cabs, so they will be all over the city on different places."

Budnitz says thousands are likely to participate based on interest in the company's products. "When we offer new toys, we will have a line of four or five hundred people just waiting to buy it at one store."

Principal Jeremy Hollister and co-creative director Judy Wellfare at We Are Plus got the idea after spending time in Japan. "This technology has been used in Japan for some time, but it's still relatively new here in America," says Hollister. "Creating a nice-looking, mobile-optimized Web site that functions properly was the biggest challenge."



How Demand for Digital Experiences Is Transforming Our Physical Spaces

Great post from Garrick Schmitt on Adage, via Mobile Behaviour

And Creating 'Screens' Where There Weren't Any
Posted by Garrick Schmitt on 09.01.09 @ 08:44 AM

At times it seems that the entire world has become a screen. The proliferation of devices of all shapes and sizes -- from the jumbotrons in Times Square to the micro-menus of Apple's Nano -- surround us. And, of course, the sheer multitude of these screens (GPS, iPod, mobile phone, LCD TV, Nintendo DS, etc.) has begun to change our interaction with the physical world.

But what's most interesting about this development is not the abundance of screens, per se, but about how our culture's seemingly ravenous desire for digital experiences is changing our expectations for physical spaces -- both in public and private.

In the past few years, a host of artists, programmers and marketers have melded art and science to create new, digitally driven experiences that are redefining the way we think about our urban and personal landscapes.

Some of the better-known advertising work here includes Mini's groundbreaking "Motorby"HBO's "Voyeur" campaign, which transformed a New York City street into a theater. campaign, where an interactive digital billboard responds to Mini drivers passing by, and

But the trend is more than just "digital out of home," which is a phrase that gets used a bit too broadly to describe this cultural shift. Instead, it's a complete rethinking of our public spaces as digital experiences.

Project Blinkenlights: Perhaps the most influential and pioneering work done so far has been by this German group, which transforms office buildings into digital interactive installations. Its most recent project, Stereoscope, took over Toronto City Hall and created an interactive, visual concert.

Blinkenlights Stereoscope Toronto documentation video from Tim Pritlove on Vimeo.

The experience went beyond just a light display; it was participatory as well. Attendees were invited to play video games on the sides of the building by using their mobile phones. And artists could create their own animations for the installation using Project Blinkenlights' open animation formats and tools.

555 Kubik: Similar to the work of Project Blinkenlights, the 555 Kubik project is a digital installation that turns a naked building facade into a compelling piece of art through 3-D projections.

555 Kubik extended version from UrbanScreen on Vimeo.

The project was created by UrbanScreen, a European agency that specializes in large-scale projection on urban surfaces.

YouTube Symphony Orchestra: The YouTube Symphony Orchestra was an attempt to crowdsource a virtual orchestra via auditions through YouTube. For the public performance, which featured 96 professional and amateur musicians from 30-plus countries, Obscura Digital specifically mapped Carnegie Hall's architecture to project 20,000 square feet of full-resolution video and dramatically enhance the event.

Livestrong Chalkbot: As part of Lance Armstrong's return to the Tour de France and his Livestrong organization's mission to cure cancer, Nike commissioned the Livestrong Chalkbot. Created by DeepLocal and StandardRobot, the Chalkbot enabled thousands of people to have their messages (submitted digitally) chalked along the route of this year's Tour.

'Top Chef Las Vegas': For this season of "Top Chef Las Vegas," Fallon and Monster teamed up for one of the more clever uses of mobile and digital-billboard advertising. The team created an interactive casino in Rockefeller Plaza that highlighted the Las Vegas element of the show and allowed passers-by to play interactive slot machines with their mobile phones for the chance to win $5,000 -- now that's an incentive for engagement.

While the melding of digital and physical has been done well before, it's often been in fits and starts. But it's only been as of late, as the technology has become cheaper and connectivity more pervasive, that we've started to see a more profound shift in digital altering of our public spaces. The emergence of radio-frequency identification and augmented reality and shift toward branded destinations -- see the O2 in the U.K. -- will only accelerate the trend.

Leave it to Guinness to give us an early taste. Working with London's Red Urban, Guinness placed RFID tags on its team's rugby balls and players, providing real-time data for fans and coaches alike. Running pace, kicking power and passing speed are all monitored -- allowing a digital window into a physical event that is just scratching the surface of what's possible.

If the Guinness RFID work is any indicator, perhaps the future won't be about screens at all -- it may simply become a matter of data and sensors.


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Great Google project gallery

"A collection of awesome Google-related projects from people around the world" - thanks PSFK

http://goollery.org

Monday, August 31, 2009

FREE via twitter

Thanks Mashable for sharing this twitter based free stuff finder

Finding Free Stuff via Twitter Just Became Really Easy

August 29th, 2009 | by Ben Parr14 Comments

Doesn’t it just feel great when you get stuff for free? Free t-shirts? I’ll take five. A contest to win a Macbook? I’m game. There’s even an eBay for free stuff now.

Still, finding free stuff is tough because it isn’t easy to find all the great free offers on the web. More and more though, people have turned to Twitter (Twitter) to help me find those deals. Many (myself included) have saved a bundle on quality clothing and free giveaways. But Freezly looks to be the coolest and most efficient way to find free stuff yet, and its discovery algorithm is powered by tweets.

Freezly is a lot like Tweetmeme (Tweetmeme) in that it finds link and tweets and shows you their popularity based on retweets. Freezly though only picks up free giveaways and items with its algorithm. You can see the hottest free deals being shared on Twitter, the most recent deals Freezly has found, and an archive of past giveaways.


Nanotech

Ever wanted a site of what's happening and who's doing in the nanotech spaace? Well look no further:

http://www.nanotechproject.org/inventories/