Monday, June 16, 2008

List of online communities, networks, etc for all ages

This is a great list of site that people at different life stages and ages are using online. Thanks to Web Strategy by Jeremiah for this great resource.

List of Communities, Virtual Worlds, and Social Networks for Youth, Boomers, Retired, and Beyond 

Posted: 11 Jun 2008 02:28 PM CDT

I’m doing research around how different ages using social networks, communities, and virtual worlds by age, and will compile this list as it grows. I’m looking for established community sites that are mature enough to work with brands. There is already so much coverage on mainstream social networks like Bebo, MySpace, Facebook, and LinkedIn that we forget about the other smaller niche networks.

First, understand technographics (how ages use social media) by accessing Forrester’s profile tool <
http://www.forrester.com/Groundswell/profile_tool.html> , available for free. If you know the demographics for any of these, please leave a comment.

Youth
I’m primarily seeking communties that are under 18, beyond just MySpace.
Club Penguin, Disney <
http://www.clubpenguin.com/>
8-12, Virtual World Stardolls <
http://www.stardoll.com/en/>
Young Girls 10-17, Social Network, virtual dolls Barbie Girls <
http://barbiegirls.com/homeMtl.html>
6-16, Virtual World WeeWorld <
http://www.weeworld.com/>
Youth, Avatar based Social network Zookazoo <
http://www.zookazoo.com/>
6-10 year olds, Virtual World Club Penguin, Disney <
http://www.clubpenguin.com>>
8-12, Social network, virtual dolls Gaia <
http://www.gaiaonline.com/>
Teens, Virtual World Habbo Hotel <
http://www.habbo.com/>
European Youth, Virtual World Cyworld <
http://www.cyworld.com>
South Korean youth, (and now global), virtual/social network Neopets <
http://www.neopets.com/>
Youth, Virtual Pets Pixie Hollow, Disney <
http://disney.go.com/fairies/pixiehollow/comingSoon.html>
Young Girls, Virtual Pet Teen Second Life <
http://teen.secondlife.com/>
Teen, Virtual World Webkinz <
http://www.webkinz.com/>
Youth, Virtual World Piczo <
http://www.piczo.com/>
Teens, Social Network Shining Stars, by Russ <
http://www.shiningstars.com/>
Youth, ‘name a star’
Puzzle Pirates <
http://www.puzzlepirates.com/>
Youth, Gaming, Virtual World

50+
Now of course, boomers and retired are also going to be on lifestyle social networks like Facebook and LinkedIn, but I’m seeking examples that are focused in on reaching these folks.

Eons <
http://www.eons.com/>
50+, Social Network BOOMj <
http://www.boomj.com/>
50+, Social Network Tee Bee Dee <
http://www.tbd.com/>
Boomers, Social Network There’s a larger list of Boomer sites <
http://emersondirect.wordpress.com/2007/11/13/the-top-30-social-network-sites-for-baby-boomers/> , many I’ve not heard from.

Departed
Someone suggests this in the comments in Friendfeed, makes sense.
Legacy <
http://www.legacy.com/NS/>
Respectance <
http://respectance.com/>
Tributes.com
SweetMemoriesSite <
http://www.SweetMemoriesSite.com>
ChristianMemorials <
http://www.christianmemorials.com/>
PreciousMemoriesAndMore <
http://www.preciousmemoriesandmore.com/> For what it’s worth, I hope this blog lives on past my time here.

Related Resources
Danah Boyd has a great PDF on Youth and Social Networks (PDF) <
http://www.danah.org/papers/WhyYouthHeart.pdf>
Many reports (260) on Forrester site tagged youth <
http://www.forrester.com/rb/search/results.jsp?N=0&Ntk=MainSearch&Ntx=mode+MatchAllPartial&Ntt=youth>


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