Google in LA is experimenting with a new method of distributing original material on the web, which involves a plan to syndicate a new program by the creator of "Family Guy", Seth MacFarlane, called "Seth MacFarlane's Cavalcade of Cartoon Comedy", using its AdSense advertising system to thousands of websites that are predetirmined to be gathering spots for Mr MacFarlane's target audience. Instead of placing a static ad on a Web page, Google will place a "Cavalcade" video clip. Advertising will then be incorporated into the clips in various ways.
I don't know about you, but the clips would have to be pretty freakin' hilarious for me to sit through the ads just to watch a two min clip online.
Thanks to the NY Times for this post. To read more, visit:
http://www.nytimes.com/2008/06/30/business/30google.html?_r=1&th=&adxnnl=1&oref=slogin&emc=th&adxnnlx=1214874203-XpPyo0ZQXLn5mY3x5XVnjw
I don't know about you, but the clips would have to be pretty freakin' hilarious for me to sit through the ads just to watch a two min clip online.
Thanks to the NY Times for this post. To read more, visit:
http://www.nytimes.com/2008/06/30/business/30google.html?_r=1&th=&adxnnl=1&oref=slogin&emc=th&adxnnlx=1214874203-XpPyo0ZQXLn5mY3x5XVnjw
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